Girişimciler Sosyal Medya Hesaplarını Nasıl Kullanmalılar?
Determine Your Target Audience Well
It is very important that you research the people you want your brand to reach and the criteria of these people. Instead of investing in people who are not interested in your product or brand in your social media accounts, creating your target audience that you can really attract attention will help you reach your goals and pinpoint the needs of your target audience.
Do not deviate from your purpose
Your aim is to share your brand and product with your target audience correctly. For this reason, your priority should not be the high number of users in your social media accounts. Reaching a high number of users and being uninterested in your initiatives or brand, your followers will prevent you from achieving your goal. For this reason, you should reflect a confident stance to your target audience without deviating from your purpose. Your quality and correct target audience will understand your difference and find answers to their questions thanks to you.
Choose Your Preferred Social Media Channel Well
Choosing the channel with the highest potential and the most effective communication in your social media preferences will earn you plus points. After determining your target audience, which is our first step, you need to observe well in which social media your target audience is more active. You may not achieve the same success on every social media account. Many factors such as the age range of your target audience and the features of your brand will affect the social media channel that is right for you. For this reason, instead of aiming to make a quick introduction to all social media networks, you should prefer to focus on social media channels where you can express yourself in the best way and establish the best communication with your target audience.
Be a Good Listener and Observer
You have determined your target audience, and you have to be a good listener and observer while you step into the social media channel where your target audience is the most concentrated. First of all, you should analyze how people have shared before, who asked what, what has been shared in your sector. Then you have to prove yourself to be a good listener and make sure your target audience trusts you. Correct communication with people is very important, especially when you are trying to explain yourself. And unfortunately, communication in social media channels remains limited at some point. For this reason, our advice to you will be to accurately turn to the questions asked, what is asked of you and the expectations from your field in general. This will increase your trust even more and will also ensure that people establish a good bond with you. Remember that you are not only gaining followers but also customers. Every customer wants to be treated specially and to be understood correctly.…
Pay Attention To Your Posts
The posts you share will be your mirror. For this reason, you should take care when making your posts, and you should not share any post that you will delete later. You can contact important people in your industry, respond to the expectations of your target audience, and show your work one-to-one. Whatever you do, pay attention to the quality of the posts you share…
Don't let your enthusiasm run away
You did everything according to the rules, a day or two have passed, now your enthusiasm has started to run away. Do not forget that you are not the only one in the industry. It takes a while for everything, and you have to be patient during this time. People who trust you will not leave you easily. Although it progresses slowly at first, there is no reason for you to fail with your patience and persistence. Therefore, you should not lose your continuity. Posting a few days in a row and disappearing will create an unreliable image for you. For this reason, instead of destroying your posts within a few days, give importance to sharing at a certain time and continuity before disappearing..
If you, as an entrepreneur, think about what to do in the social media field, you should remember that social media is an ocean and you should shine there.…